Tuesday, September 22, 2009

100 Best Global Brands

CocacolaNZ
In terms of brand value, Coca-Cola is first, IBM is second, and Microsoft is third, according to this year's 100 Best Global Brands report. Apple has moved up into 20th. This report is based on data collected during the 12 months ending June 30, 2009 via busineesweek.com

1. Coca-Cola ($68,734 million)
2. IBM ($60,211 million)
3. Microsoft ($56,647 million)
4. GE ($47,777 million)
5. Nokia ($34,864 million)
6. McDonald's ($32,275 million)
7. Google ($31,980 million)
8. Toyota ($31,330 million)
9. Intel ($30,636 million)
10. Disney ($28,447 million)
11. Hewlett-Packard ($24,096 million)
12. Mercedes-Benz ($23,867 million)
13. Gillette ($22,841 million)
14. Cisco ($22,030 million)
15. BMW ($21,671 million)
16. Louis Vuitton ($21,120 million)
17. Marlboro ($19,010 million)
18. Honda ($17,803 million)
19. Samsung ($17,518 million)
20. Apple ($15,443 million)

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